Visual Identity
Client Ashreya
Ashreya, a renowned coaching institute, offers comprehensive coaching for NEET, JEE, and Class X students.
The challenge
While their programs provided top-notch learning experiences, their brand identity lacked a strong visual presence to connect with aspirants and parents in an impactful way.
Our approach
To help Ashreya stand out in the competitive educational coaching market, this is what we did:
Branding
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We designed a logo, a dynamic interplay of a triangle and a rising arrow, symbolizes the company's forward momentum, agility, and ability to reach new heights.
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The color palette, featuring a vibrant purple, conveys a sense of energy, creativity, and forward thinking.
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We created a Brand Book with mockups to ensure platform consistency.
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Marketing Collateral
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Visually impactful materials: Pamphlets, Hoardings, Standees, Flyers.
The outcome
Farmers have reported implementing the techniques and strategies showcased in the videos, leading to improved overall farm productivity.
The videos have empowered them with the knowledge and confidence to make informed decisions, contributing to better crop yields.
